Leads are every business’ lifeline. Without being able to generate leads, a business cannot convert interested parties into new customers, and it eventually has to shut its doors. A business that nurtures its leads creates…
Important Elements to Include on Landing Pages
28 June 2022
A landing page is what your customer comes to, which is why you should (and should not) include it on your site. A landing page is a singular page that has a specific purpose. It…
Anyone who’s spent time working in customer service can attest: no matter how much your company does to make customers feel welcome and valued, every customer’s experience will be unique. Even customers who sign up…
How to Get More Inbound Links - The Ultimate Guide
20 April 2022
Looking for more qualified leads? Do you want more organic search engine rankings? If you answered ‘yes’ to any of these questions, then you need to get more inbound links! In this blog post, you’re…
Video marketing is a powerful tool for brands looking to connect with customers on a personal level. In today’s always-connected world, consumers expect to be able to access your brand at any time and from…
Why Old School SEO Could be Hurting your Business
16 December 2021
The world of Search Engine Optimisation (SEO) has changed dramatically during the past few years. What works today may not work tomorrow and many old school strategies that once brought in massive traffic, no longer…
Hey Siri! Copywriting Techniques That Optimise for Voice Search
28 November 2021
We’re living in a magically advanced, digital age. Just 20 years ago, the prospect of asking a question out loud to a robot and having it respond with an accurate answer was an idea straight…
Building Backlinks to Your Website: The Ultimate Guide
10 October 2021
Backlinks are used to link one website to another. These were originally used to navigate the World Wide Web prior to Google days. Nowadays, backlinks are considered votes for every site. For example, if the…
8 Reasons to Start a Blog for your Business
9 September 2021
Start a blog. That’s the standard business advice for business owners who have a website. However many business owners don’t really understand why they should start a blog. After all, writing a blog sounds a…
How We Developed High Performing eLearning Videos That Helped Us Get Millions of App Downloads
6 September 2021
Are you thinking about launching a new app and wondering how to maximise your downloads? Well, we’re here to help by showing you how we got over 4 MILLION downloads when we launched our DMV…
Almost every successful internet marketing campaign relies on SEO (Search Engine Optimisation) in order to drive new traffic. While there are numerous ways to optimise a website, building relative quality backlinks (aka link building) is…
8 Ways to Get New Leads for Your SaaS
4 August 2021
No matter what industry you are in, generating new leads is essential to your company’s growth. Chances are that if you’re reading this article, then the lead generation process is a struggle for you as…